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Peggy K's Creator Weekly Issue #4: Twitter Super Follow, YouTube Attributions, LinkedIn Stories

Peggy K's Creator Weekly Newsletter
This is Labor Day weekend in the United States. It isn’t just the (unofficial) end of summer, or a day to shop the sales. It’s a day to recognize the contributions of US workers. Take the day off if you can! 
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YouTube removing "View Attributions" page from videos created in the YouTube Video Editor
Premiere of the latest #OnEBoardCreative movie: Summer 2021
Weekly Update: September 4th, 2021
This week’s top updates and tutorials:
  • YouTube CEO Susan Wojcicki penned an op-ed in the Wall Street Journal explaining why content moderation should not be overseen by governments. “Companies should have flexibility to develop responsible practices to handle legal but potentially harmful speech.”
  • There are interesting insights from Chris Sacca about Google’s acquisition of YouTube (yes, it’s a Twitter thread).
  • Six years after launch, YouTube Music and Premium now have 50 million subscribers. That is comparable to Sirius XM’s Pandora, but far behind Spotify’s 165 million premium subscribers. 
  • Hate raids are a problem on Twitch. While friendly raids can help a channel’s growth, some creators see their chat flooded with bots posting hateful content. To protest creators and viewers took #ADayOffTwitch. In response, Twitch says they are working on features to combat the problem.
Web Publishers
  • Google Ad Manager has a new series of videos focusing on privacy-related topics for publishers. The first episode looks at third party cookies and the Privacy Sandbox.
Social Media
  • Google Chrome is working on a new way to create fancy pull quote cards from websites. If you are using Chrome Beta, you can try it by going to chrome://flags and set webnotes-stylize to “Enabled”.
  • Twitter officially launched Super Follows. Twitterers can offer paid subscribers exclusive content and conversations. This is for creators who are at least 18, have 10,000 followers, and have Tweeted at least 25 times in the past 30 days. Currently this is being offered by a small number of creators in the United States and is limited to iOS devices.
  • LinkedIn is removing Stories by the end of September. The “fun” “casual” content maybe wasn’t a great match for what professes to be a business networking platform. There will be a new video “experience” eventually, taking into account user’s desire to have non-disappearing content and adding creative tools.
  • Facebook Gaming Partners can now play background music while streaming
  • Facebook ran a study that shows people appreciate fewer political posts in their feed. Wired points out that “it marks perhaps the most explicit recognition to date by a major platform that “what people engage with” is not always synonymous with “what people value,”…”
  • The Clubhouse audio platform has a new Creator Commons hub, where you can find instructions and tips for hosting - and monetizing - rooms.
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Peggy K
Peggy K @peggyktc

This week's creator news, tips and tutorials. Get the latest on YouTube, Blogger, AdSense, and other creator platforms, plus updates to social media and more in your email inbox.

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